<p><strong>Software giant takes full responsibility in case</strong></p>
<p>SEATTLE – The $731 million fine European regulators slapped on Microsoft Wednesday for failing to abide by an antitrust sanction, reinforces the European Union's longstanding insistence on fair competition.</p>
<p>What's more, the huge penalty also signaled that Europe won't easily be swayed by Google and Facebook to back down from expanding online privacy rights for individuals, a policy that the U.S. tech and media companies contend would crimp the global growth of online advertising.</p>