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Court Tentatively Upholds Prop 103 Rule Prohibiting Auto Insurance Companies From Making Consumers Pay For Branding/Advertising Such as Sporting Event Sponsorships and Naming Rights

In a tentative ruling today, the Sacramento Superior Court rejected an insurance industry attack on regulations that limit the amount of advertising costs insurers can pass through to consumers in their premiums. The regulation is part of the landmark Prop 103 insurance reform initiative that has saved California drivers $102 billion since 1988, according to the Consumer Federation of America.
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