LexisNexis Survey Shows Strong Interest In Connected Services Among Vehicle Buyers
By Dave LaChance, REPAIRER DRIVEN NEWS
July 27, 2022
https://www.repairerdrivennews.com/2022/07/27/lexisnexis-survey-shows-s…
Nearly 8 in 10 car buyers signed up for a free trial of their vehicle’s connected services when it was offered by a dealer, and nearly half converted to a paid subscription when their free trial ended, according to a LexisNexis Risk Solutions survey published Tuesday.