Consumer Watchdog Takes Fight Against Online Giant Amazon’s Deceptive Pricing to 11 States

SANTA MONICA, CA – Consumer Watchdog took the fight against Amazon’s deceptive pricing practices to the state level today after the Federal Trade Commission approved a $14 billion deal for the online retailing giant to buy Whole Foods.

The nonpartisan nonprofit public interest group filed petitions asking 11 state attorneys general to act against Amazon’s deceptive pricing. Backing up the petitions were two in-depth studies showing how Amazon uses bogus reference process to leave the impression with consumers that they are getting discounts when, in fact, they are not.